May 22, 2015
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Sony DSC-HX90 World’s Smallest Compact Camera

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Sony DSC-HX90

Sony DSC-HX90 is the world’s smallest digital camera, among compact digital cameras with a built-in viewfinder and 30x optical zoom lens, as of the time of this release (based on internal Sony survey, as of product announcement date).

Sony DSC-HX90 features including a 30x optical zoom lens developed by Sony along with the legendary ZEISS, retractable OLED Tru-Finder and other features to extend full-scale shooting capabilities.

  • The ZEISS Vario-Sonnar T 30x optical zoom lens extends a legacy of high-precision optics to capture sharp and clear images throughout a 24-720mm range. ZEISS quality delivers brilliant sharpness and rich contrast with minimal distortion.
  • Exmor R CMOS sensor, back-illuminated Exmor R CMOS sensor with 18.2 effective megapixels takes in more light for greater detail in every shot.
  • BIONZ X image processing engine reproducing more realistic detail and color in images with less diffraction and noise.
  • Fast Intelligent AF, an improved spatial object detection algorithm realizes a more optimal and accurate lens drive to make AF even faster for capturing more fleeting moments with ease.
  • Intelligent Active Mode with 5 axis image stabilization and advanced frame analysis compensates for camera shake during movie recording to minimize blur that often results from handheld shooting.
Sony DSC-HX90 World's Smallest Compact Camera

Sony DSC-HX90

Sony DSC-HX90 designed for easy command, you can take control of any function that you want. The DSC-HX90 making it as easy as possible for you to love using this camera. Also, the durable grip fits comfortably in your hand for optimal stability.

The DSC-HX90 enhance operation by assigning manual focus, step zoom or another function to the control ring. Seven customizable buttons include the function button that can be assigned up to 12 frequently used functions and six buttons that can be assigned one function each.

Sony DSC-HX90

Sony DSC-HX90 – LCD

The DSC-HX90 comes with the LCD monitor that has the flexibility to tilt up to 180 degrees for easier, clearly, easily see what you’ll shoot, especially before shooting at a low position. Get the best view with the high-contrast retractable OLED Tru-Finder, this is far brighter than conventional electronic viewfinders and perfect for all-around portability, practicality and safety.

Sony DSC-HX90 support movies in versatile formats, choose XAVC S3 or AVCHD format for high-resolution movie recording. Also, simultaneously record the action as a compressed MP4 file for easy sharing. Use built-in NFC, Wi-Fi capability to send photos and movies from your camera to other mobile devices. It easy as a single touch of your mobile device to the camera to make the connection.

You can take advantage of PlayMemories Camera Apps downloads that make your camera and images more functional, more creative and fun to play with more pleasure.

Sony DSC-HX90

Main Features

  • ZEISS Vario-Sonnar T 30x optical zoom lens for extra-clear pictures
  • 18.2 7 MP Exmor R CMOS sensor for higher image quality even when dark
  • BIONZ X image processing engine delivers more detail with less noise
  • Retractable OLED Tru-Finder for clearer viewing, greater operability
  • 180-degree tiltable LCD for easy framing of selfies/low-position shots

Quick Spec

  • Sensor Type: 1/2.3 type (7.82mm) Exmor R CMOS sensor
  • Effective pixels: 18.2MP
  • Lens type: ZEISS Vario-Sonnar T* Lens
  • Optical Zoom: 30x
  • Input and Output Terminals: Hi-Speed USB (USB2.0), Micro HDMI, Multi/Micro USB Terminal

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